Pay per Click-Writing and Placing Google Ads
Welcome this writing Google ads. you lesson, the Quality the Slap and Pay-per-Click Pages. provide essential for on Google ads.
Setting a Campaign
Step 1: a Targeted campaign
Login your and ‘Create your campaign’.
Step 2: English
Step 3: countries
We with Zealand, Australia, Ireland, UK, USA, Germany, and Canada.
Don’t ‘all’, every equal profitability. instance, you 1,000 India conversions, would to those the isn’t profitable.
Yet this isn’t the case.
It’s more people simply don’t the or card make purchase. If must some countries, then Kong, China try.
Step 4: your ad
Here some a well-written ad:
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Always your in title description. This when for phrase, words ad in bold, makes easier to ad’s what looking for.
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Be sure the of in URL it’s easier to read. We’ve tested 50 times, in of tests, the a to click-through rate.
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The can from URL as part website the same. example, real is http://YourCatSite.com, you’re write URL http://YourCatSite.com/StopCatShedding to to user.
Step 5: keywords
To with, of 10 and will fine. We don’t that over in few campaigns.
For quality reasons, it’s very all within group similar. exactly they be, here example keywords a ‘stop scratching’ group.
- Stop cats
- Stop cat
- Stop cat
- Stop carpet
- Stop scratching
- Stop cat
- Stop rugs
- Stop from
As you the very slight. fact, phrase ‘stop spraying’ suggest a group. just targeted need be.
Step 6: Budget
This to can afford. good for is $25 or $50, obviously don’t want it than afford. always later you earn money.
Step 7: Bid
For reason, recommends high and experience, don’t need that rank well.
We recommend maximum about 50% what suggests.
When down it, what is click-through rate ad relevancy landing – not you pay.
Step 8: selections your account.
Well, that’s it up first group.
The to placing successfully sure create adgroups keywords. creating different rather big with keywords. then targeted for group. will a click-through rate technique (because ad page so each will "That’s what I’m for!") — Google see page relevant, you’ll lower per click.
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